Friday, June 13, 2008

Looking for a little help from a few good behavioral psychologists/philosophers/theologians...A little help.

Question: How come there is a universal opposition to physically advertising exactly what we've paid for our various possessions? Some people will talk about this sort of stuff, but we don't leave up signs, on our houses, our cars, our clothes. Why not? And more importantly, how come I peel off the $2.69 price tag on my small shaving cream before I put it in my medicine cabinet where I, and I alone, will be the one to see it and use it and eventually throw it -- sputtering -- away?


Reading: Walker Percy's LOST IN THE COSMOS, Joseph O'Neill's NETHERLAND

Mood: slightly intoxicated

Liver status: slightly swollen

Glass: half empty

2 Comments:

At 7:33 AM, Blogger Mike said...

Why should people place value on things that are utilitarian? You buy it because you need it, not because you like its price. Besides price tags are unseemly and take away from the product's design.

Price tags are a historical snapshot of an item's economic value. Once you walk out of the store with a tube of toothpaste, you would be hard-pressed to resell that toothpaste to another person for the same value you paid for it, except maybe the store. One you open the toothpaste it's value disintegrates even further. You can't sell half a tube of toothpaste for half of what you paid for it. So what then is its real economic value. Leaving price tags on an item would ultimately be very confusing. Especially now, during times of high inflation.

If price tags were digital, and constantly monitored an item's true economic value, that would lead to entirely different behavior. I would guess that if people understood the true economic value of what they purchase, they might save more.

You, for example, would grow a beard.

 
At 8:36 PM, Blogger Emmett said...

Why did no one tell me that G the G was back in business?? This is bullshit.

Are you going to Mike's on Friday, Sheridan? I am.

 

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